Brand strategies are vital to ensure you develop a corporate identity with a meaningful company logo so that your brand identity is clear.
Knowing who you are and being able to express that through your corporate identity is crucial. As business, we all aim to gain brand recognition through our company logo. To achieve this means you must develop branding strategies that will take your organisation to business success with a set of brand values that are expressed clearly and are meaningful and relevant.
Corporate identity is about more than just a company logo.
Over the years we have worked with many different kinds of business from all business sectors, both large and small. Those that have been highly successful all have one common factor, a clear and thought through corporate identity. To achieve this, there are many areas a company needs to address and this is where we are Burnthebook can help you. We are able to offer:
- Brand strategy consulting – this includes a detailed analysis of your brand, including your visual identity, your communications policy and how your customers perceive you. We can then suggest ways to build your brand and take it to the next level. This could include anything from a corporate logo redesign, introducing staff uniforms, overhauling your newsletter and more.
- Brand guidelines - as part of a brand redesign project, we can supply you with a set of brand guidelines.These guidelines give you the tools to ensure your brand can be used and applied properly going forward. Our brand guidelines cover everything from specifying exact Pantone colours to defining your company's tone of voice. It's these little touches that help give a brand a strong presence in its marketplace and make you stand out from the competition.