Web Content and Organisation
Burnthebook can organise online content and create compelling website text for any website.
Our online content organisation service has helped all kinds of clients improve their online presence. It can be difficult to know where to start when you’re writing or organising your website text – especially if you are creating a website from scratch. Our online content organisation services ensure your site is functional and logical, including all the relevant information in a clear, user-friendly structure. Using your supplied content, we can create entire site diagrams, put together page plans and add copy to your site.
How do Burnthebook organise site content?
Burnthebook can use a range of different techniques to collect and gather site content, depending on what's best for you. We can use a combination of your existing marketing materials, specially designed questionnaires, supplied notes or informal interviews. Once we have what we need, we’ll work through the information with a working copy of your website structure diagram. This allows us to decide which pieces of information will sit on each page. We can also work with clients want to have more control and input in their site content, liaising with them throughout the process.
Web copy by Burnthebook – the benefits
When Burnthebook organise and create your web copy, you can be sure that your site will be:
- functional and user friendly – if visitors to your site can find information quickly, they are less likely to navigate away from your site and on to your competitors'. Sound, logical web copy organisation is therefore key.
- easy to set up and quicker to launch – our web copy organisation service takes the hassle out of setting up your site. Our professional copywriters will be able to apply their knowledge and experience to effectively and efficiently organise your information for optimum performance.
- clear and benefits-focused – your messages will be organised in a clear and structured way, with a focus on the benefits of your products or services. Your content will be written to convert interest into sales.
- written for customers and search engines – as well as writing for your customers, we will organise and write your web content for search engines. This includes considering everything from the words used to the structure of the text on each page and the division and spread of topics across different pages.
To find out more about online content organisation and website text creation, or to request a quote, please contact us.